Spa & Skincare Trends: Navigating the Oily Skin Evolution

Skincare TrendsContent CreationSpa Skincare Trends
Written By Meghan O'Brien
 
woman applying skincare product to her face
 

Amidst the myriad of skincare concerns that clients bring to Estheticians' doors, one recurring theme has recently surged to the forefront: oily skin. As search trends indicate a notable uptick in inquiries about managing and treating oily skin, it's clear that individuals are seeking tailored solutions to address this common dermatological challenge.

Here are some video ideas:

  • Discuss the role of genetics and hormones

  • Debunk misconceptions about skincare routines

  • Give tips and product recs for oily skin

Here are some cover image text ideas:

  • Ditch the Shine: Proven Strategies for Managing Oily Skin

  • Unlocking the Secrets of Oily Skin: Your Comprehensive Guide

Do you want a set of 6 trends just like this every week? Complete with video ideas and text cover ideas just like this one! Then click here to join the Esti Video Club. I have specifically designed this program for estheticians and spa owners looking to tap into the power of Reels and TikTok to grow their authority online. More authority=more spa bookings! Your spa marketing doesn’t have to be stressful!

Meghan O'Brien
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