Boost Your Spa Presence: Try A “Sit With Me Live” for An Esthetician Marketing Strategy
Are you ready to take your esthetician marketing to the next level? Dive into a new marketing challenge that will not only boost your local presence but also attract more clients to your spa. If you've been itching to go live more on TikTok or Instagram, I've got just the thing for you: Sit With Me Live.
Over the years, I've found solace in watching TikTokers go live while doing their homework in the evenings. It's a simple yet effective concept where minimal effort is expected from both the viewer and the host. For them, it's doing homework; for me, it's working on my projects. But it's a lovely moment to hear them talk about their day, answer random questions, or just sit in silence.
Now, imagine applying this concept to your esthetician business. Let's plan a Sit With Me Live session together.
Here are some ideas for actions you can take while going live:
Chitchat and Fold Laundry: Invite your audience to join you while you tackle household chores like folding laundry. It's a casual setting that allows for easy conversation.
Do Admin Work Together: Need to catch up on paperwork or answer emails? Invite your followers to join you while you handle administrative tasks. They'll get a glimpse into the behind-the-scenes of your business.
Clean My Room With Me: Turn cleaning into a fun and interactive experience by inviting your audience to clean your room with you. It's a great way to bond with your followers while getting things done.
Tidy My Skincare Cart: For beauty enthusiasts, tidying up your skincare cart can be both satisfying and informative. Share your favorite products and skincare tips while you organize your cart.
The benefits of Sit With Me Live:
Short Duration: These sessions are short, as you only go live for the duration of the task, making it easy to fit into your schedule.
Showcase Your Work: Give your audience a chance to see you in action, whether it's performing skincare treatments or organizing your workspace.
Low Expectations: There's no pressure to entertain the whole time. The focus is on casual chitchat while completing a task, creating a relaxed atmosphere.
Informal Setting: It provides a more informal setting for those interested in asking questions, fostering a sense of community and connection.
Live Experience: Get your community accustomed to seeing you go live, increasing engagement and interaction with your brand.
No Permanent Record: Unlike regular posts, Sit With Me Live sessions won't be shared to your feed afterward, allowing for a more spontaneous and ephemeral experience.
So, are you up for the challenge? Plan your first Sit With Me Live session and watch as your local presence grows and more clients are drawn to your spa. Let's make esthetician marketing fun and interactive together! 🌺✨
Want to work together to grow your community into an engaged following ready to buy? Click here to learn how to work with me!