A Checklist For Your Educational Reels!
I’ve crafted the ultimate Reels checklist tailored specifically for estheticians seeking to elevate their esthetician marketing and spa marketing efforts through engaging and educational lip-syncing reels. Visual content reigns supreme, and platforms like Instagram's Reels provide an exciting opportunity to connect with your audience while delivering valuable esthetician content. Whether you're a seasoned esthetician or just embarking on your journey in the world of skincare, this checklist is your go-to resource for creating compelling and educational lip-syncing reels that not only showcase your skills but also empower your followers with valuable beauty insights. So, prepare to level up your esthetician marketing game, boost your spa marketing efforts, and dive headfirst into the world of educational lip-syncing on Reels!
Here is your Reels checklist for your Educational/lip syncing reels.
☑️ Text above your head that’s present at all times. When your reel hits the explore page the viewer sees a preview. You’ll want them to know what your video is about from that preview.
☑️ Having some sort of call to action. In my previous educational reel where I tell Estheticians to share ✨weird✨ content it’s the little text that says “Follow for more Esthetician sales and marketing strategies.” Also note the location of that text popup. It’s located above the follow button for those who are not yet following me.
☑️ Make sure that any text pop-ups are within the Reel borders and not covering a part of you! Easiest tip for this…stand further away from the camera than you think.
☑️ Make sure you’ve cut out any dead pauses/ millennial pauses.
☑️ Add captions. Again stand further away from the camera for optional space for captions. Or once shared go to advanced settings on your Reel and turn auto captions on!
☑️ Ensure the text is properly visibly in the cover image preview. I always do this last then hit share.
As for visuals once these are checked off and you’ve completed your caption Reel you are good to go!
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