Spa and Skincare Trend - The Skincare Headband

 
esthetician doing a facial analysis
 

The large fluffy headband showing up on TikTok skincare and GRWM videos has turned “Skincare Headband” into a hot searched trend up over 120%! This seemingly simple accessory has become a must-have for skincare enthusiasts.

So how can an Esthetician work this topic into their Educational Reels? Here are 3 video ideas:

    1. Share your thoughts. Fad or a must-have? Why or why not?

    2. Make a video comparing hairbands. What makes a great skincare headband band? What is the result of a bad headband? Share valuable skincare tips and emphasize how headbands enhance the effectiveness of your treatments.

    3. Do you sell skincare hairbands in your spa? This is a great time to do product marketing. Share posts featuring your clients wearing your headbands during treatments. Utilize relevant hashtags to expand your reach and engagement, making your spa marketing more effective.

Adding skincare headbands to your spa or personal use is a great way to enhance your client experience as well as your own self-care routine. Here is a quick link to purchase a skincare headband!

Are you an esthetician struggling with thinking up video post ideas?

Do you want a set of 6 trends just like this every week? Complete with video ideas and text cover ideas just like this one! Then click here to join the Esti Video Club. I have specifically designed this program for estheticians and spa owners looking to tap into the power of Reels and TikTok to grow their authority online. More authority=more spa bookings! Your spa marketing doesn’t have to be stressful!

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